Local & Trade News, Sustainability Stories | May 22, 2024

DKSH China Participated in Charity Project to Donate for Disabled People in Xinjiang

DKSH China collaborated with Good-hope Bakery of Special Youth, the public welfare bakery in Urumqi, to donate for disabled people in Xinjiang, sending blessings and supporting the employment of young adults with intellectual disabilities at the bakery.



Shanghai, China, May 22, 2024 — DKSH China, a leading market expansion services provider, collaborated with the Good-hope Bakery of Special Youth in Urumqi, Xinjiang to launch the “One Cake, Multiple Blessings” charity event. For this event, DKSH has sponsored hundreds of birthday cakes. This initiative aims to send blessings to local people with disabilities and support the employment of young adults with intellectual disabilities at the bakery.

On the 34th National Disabled Person’s Day, Good-hope Bakery of Special Youth launched the second “One Cake, Multiple Blessings” charity event, inviting people with disabilities in Urumqi, Xinjiang, to receive a blessing cake on their birthday. Out of concern for the employment of intellectually disabled individuals and the disabled low-income groups in the northwestern region of the country, DKSH has sponsored 300 birthday cakes made of high-quality ingredients for the “One Cake, Multiple Blessings” charity event, supporting Good-hope Bakery of Special Youth in continuing this act of spreading love.

Good-hope Bakery of Special Youth is a public welfare bakery in Urumqi focused on supportive employment for young adults with intellectual disabilities. Its main products are birthday cakes and cookies. The income generated from the sale of these cakes helps to stabilize employment for the young workers at the bakery, providing them with economic support and job stability.

Carole Lin, Head Country Management, DKSH China, expressed her passion for this project, saying, "At DKSH, we are committed to making a positive impact on the local communities we serve. The ‘One Cake, Multiple Blessings’ charity event allows us not only to support and improve the lives of disabled individuals but also to empower Good-hope Bakery of Special Youth. We believe that this project fulfills our corporate social responsibility, enhances our social visibility and influence, brings joy to those in need, and supports the valuable work of the bakery. It is our honor to be a part of it.”

Ms. Li Xiuqin, founder of Good-hope Bakery of Special Youth, said: “The cakes bring great warmth to the hearts of the disabilities! Big thank you to DKSH for participating in the donation. Connecting the north and the south, love flows through the city of Urumqi!”


For more information please contact:

DKSH China 
Penny Gu 
Manager, Marketing & Communications
Phone +86 21 5058 8241
penny.gu@dksh.com

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